Sep
03
How about reading our first three tips? 1. Sign language speaks In a similar way, you would expect a store to have a board detailing which products are located where, and easy indication of how to get there. Get your tabs labelled and working with drop down bars where necessary. 2. Goods on display put [...]
Sep
03
Your web site is like a high street store: by landing on your site, visitors are looking through the windows. So open the doors wide and welcome them 1. Write in easy language visitors will understand The frequent advice to use an ‘engaging’ style is often misinterpreted as going funky: copy peppered with puns, cluttered [...]
Sep
03
There has been a lot of debate about businesses taking social media seriously. As a realistic marketing tool, is it such a great way to increase exposure and gain business? It doesn’t look like real value marketing, and anyone can tweet away, without much structure or thought. True, but there is a trained skill in [...]
Sep
03
5 Reasons Why Summer is the Season For PR and Social Media Strategies Are you thinking of summer as a time when business in Britain gets a little, well, sleepy? Think again! 1. Warmer weather tends to calm things: that means June to September. However busy you are, this is great quality time for a [...]